中石化城区加油站便利店营销策略探析

摘要

分析了目前中石化加油站便利店的经营状况，针对其存在问题，提出了适合城区加油站便利店的营销对策。%This thesis analyzed current operating situation of Sinopec gas station convenience store and presented marketing countermeasures of urban gas station convenience store.