Under the background of new urbanization and the bottom-up approach of community governance, community culture can be constructed effectively, started with cultivation of community identity, which can also contribute to the formation of basic urban culture unit in some specific areas. According to the synthesis of the studies from different subjects at home and abroad, “participation” and “interaction” are the primary accesses to the cultivation of community identity. This article mainly uses methods of literature review, comparative study and in-depth interview to search for the strategies of community identity cultivation basing on two typical communities in Amoy which can be classified into local community and migrant community. The authors propose that local community should give priority to the demand and supply of public infrastructure and public space as well as the construction of the interactive platform for all kinds of community cultural activities, while migrant community should give priority to the transformation of management mode and the realization of equal public services due to the heterogenicity and the mobility. Also, migrant community could construct interactive platform between community and enterprise to enable the latter play a role in activities organization and services provision so that a sound community cultural atmosphere could be created.%在新型城镇化和自下而上的社区治理背景下，从社区认同感培育入手，可以有效建构社区文化，有助于形成基于特定地域的城市文化基本单元。综合国内外不同学科的研究，“参与”、“互动”是培育社区认同感的重要手段。本文采用文献综述法、不同学科对比研究法和社区居民深度访谈法，以厦门市本地人口和外来人口两类典型社区为例，探讨社区认同感培育策略。本地人口社区核心在于提升公共设施与空间的需求供给，通过各类社区文化活动构筑互动平台。外来人口社区因人群异质性与流动性特征，核心在于转变管理模式、实现均等化设施服务，构筑社企共建互动平台，积极发挥企业在组织活动和提供服务中的作用，营造温暖的社区文化环境。
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