供给侧改革背景下森林养生旅游发展动力机制探讨--以福州国家森林公园为例

摘要

当前供给侧改革背景下，森林养生旅游发展该如何抓住机遇、迎接挑战是个值得探讨的问题。以福州国家森林公园为例，从宏观、中观、微观层面探讨诱导森林养生旅游发展的动力机制，宏观动力包括国家出台有关森林旅游的政策和福建省相关政策；中观动力包括“旅游+”跨界融合发展、旅游全域化的必然要求、旅游供给侧改革大背景；微观动力包括福州国家森林公园森林养生旅游保健的功能构成吸引力、强大的市场推动力、地理区位条件优越，通过发展动力机制的探讨，以求实现森林养生旅游的可持续发展。%Under the background of the supply side reform currently, how to seize the opportunities and meet the challenges of forest health tourism are a question which is worth to be discussed.Taking Fuzhou national Forest Park as an example, explore the dynamic mechanism of forest health tourism development from the macro, meso and micro level. Macro dynamic includes the national introduction of forest tourism policies and related policies in Fujian province;Meso dynamic includes“Travel+”cross-border integration development, necessary requirement of regional tourism, supply side reforms background; Micro dynamic includes Fuzhou national Forest Park forest health tourism health care function of attraction, strong market driving force, excellent geographic conditions. Through discussing the development of dynamic mechanism, expect to achieve the sustainable development of forest health tourism.