传统农耕存留区的农旅融合路径构想--以遵义市汇川区毛石镇为例

摘要

以遵义市汇川区毛石镇为例，通过主要客源市场分析，基于农旅融合范畴分析该地农旅融合发展的应有理念以及反映该理念的农旅融合基本原则，分别从宏观的全域旅游服务供给创新及微观的旅游产品供给体系创新两个层面，系统构想农旅融合路径。%This paper takes Maoshi Town,Huichuan District,Zunyi City as an example. Through the analysis of the main tourist market of Maoshi Town,the paper analyzes the proper concept of the integration of rural tourism and the basic principle of the integration of rural tourism,ansystematically conceives the path of the rural tourism integration on the basis of comprehensive tourism service supply innovation and the microscopic innovation of the tourism prod⁃uct supply system.