How Do Interactive Texts Reflect Interactive Functions?

摘要

The purpose of strings of text that are embedded in hyperlinks, buttons and other interactive elements on Web pages is to inform the user of the interactive function and its effects. The explicitness of these i-texts, such as link anchors or button labels, depends on their linguistic structure. I-texts that profile a process and contain a verb are more explicit than labels with a nominal profile. Clicking an i-text, an acteme, may have different interactive effects. The explicitness of the i-text seems to correlate with the impact of the interactive function, but the degree of interaction that the target page requires is not reflected clearly in the linguistic form of the i-text.