Video is the powerhouse platform of the Mediarn& Entertainment industry, acting as the connective tissuernbetween audiences and great stories- yet the production ofrnhigh quality video remains a largely manual processrnpracticed by experts. The introduction of artificialrnintelligence (AI) has the potential to disrupt numerousrnelements of the process. From conception to delivery, therernare roles for AI to play to ensure production of successfulrnvideo. Implementing cognitive technology cuts down manualrnprocessing time, enhances content search and discovery,rnand delivers key insights, thus streamlining workflows andrnfreeing up teams. In this piece I will discuss how mediarncompanies can leverage AI to improve content creation,rnproduction and delivery.
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