How Execution of Strategy Prevented Indian Bank in DIFC to Fight Effects of COVID 2019

摘要

The purpose of this paper is to find out the effects of covid19 pandemic on Indian banks functioning in the Dubai International Financial Center (DIFC) additionally, also how banks are combatting the negative impacts on the business therefore, finding the strategies and tactics of the banks. The design used to receive data was primarily questionnaires and analyzing them using various statistics tools. The aftermath of analysis, banks have made sure that there is minimum burden on their customers. Furthermore banks have also provided various health safety guidelines to protect their employees, banks have had various negative impacts too for example the number of NPA’s has increased, slowdown in operation of business. The conclusion would be that the pandemic has ruptured the financial institutions, but the banks are trying to prevent the business from heading into a major loss as banks also have alternative income like investing in corporate and sovereign bonds.