Tailor-made energy consulting for five different consumer groups: Learnings from the Austrian RD project 'EnBe2.0' and the 'EnBe2.0-Toolbox'

摘要

Energy consulting for private homes can make a significant contribution to achieving energy efficiency targets. The success of energy consulting, which means as much as that the consulting leads to real energy savings, depends not only on socioeconomic, environmental, structural and technical factors like income, climate or living space but also the consideration of people's habits, needs, preferences, values, attitudes etc. is substantial. Within the R&D-project "EnBe2.0" an ICT-Tool for tailor-made energy consulting for private homes has been developed. The "EnBe2.0-Toolbox" meets the multifaceted requirements of end-use energy consumers and assists energy consultants with target-group orientated energy consulting practices. The EnBe2.0-Toolbox combines socio-scientific and technological knowledge and forms an interdisciplinary decision and communication supporting tool. On the one hand it provides the basics for target-group oriented communication and on the other hand it supports energy consultants to select customized energy saving actions. With the help of the toolbox, its pre-selected actions based on the customers' needs and its concrete suggestions how to carry out a target-group oriented communication and its provided example sentences energy consultants get a useful tool for their consulting practice. The toolbox supports to communicate selected measures in a way that directly addresses the advised person and hence leads to higher actual energy savings. This paper gives an overview about the functionality of the EnBe2.0-Toolbox and highlights the target group orientated communication.