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Mergers and acquisitions on the pharmaceutical market: global experience and Russian specifics

机译:对药物市场的兼并和收购:全球经验和俄罗斯的细节

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Formation and development of pharmaceutical market inevitably leads to situations that act as catalysts for structural market changes. These situations include mergers and acquisitions increasing market concentration and having positive or negative influence on all market participants. This is why such processes undoubtedly have the potential for research. Studying methods for assessing efficiency of merger and acquisition processes remains a relevant issue while implementation of existing approaches to practical business activities requires theoretical reasoning. The authors consider the analysis of M&A deals to be relevant because these processes result in change of balance between market participants, transformation of pricing and marketing strategies. Due to social significance of pharmaceutical market, its changes affect availability of medicines for consumers. This article studies methods for assessing efficiency of merger and acquisition deals and for assessing company value.
机译:制药市场的形成和发展不可避免地导致其作为结构性市场变化催化剂的情况。这些情况包括并购增加市场集中并对所有市场参与者产生积极或负面影响的兼并。这就是为什么这种过程无疑有可能进行研究。用于评估合并和收购过程效率的研究方法仍然是一个有关的问题,同时执行现有的实际业务活动方法需要理论推理。作者考虑对M&A交易的分析是相关的,因为这些过程导致市场参与者之间的平衡变化,定价和营销策略之间的平衡。由于药物市场的社会意义,其变化会影响消费者药物的可用性。本文研究了评估合并和收购交易效率和评估公司价值效率的方法。

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