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Marketing Strategy using Information Technology in Consumer Buying Interest

机译:营销策略在消费者购买兴趣下使用信息技术

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The purpose of this study is to discuss marketing communication strategies about consumer buying offers through social media. The method used in this research is descriptive method to review strategies that discuss about marketing communication to attract buyers. The results of this study are to promote marketing communication strategies that are used to increase consumer buying interest. This research is carried out by involving consumers in presenting products, services, offers, and how to order and promote through social media. Consumers who have product information through social media will be more intensive in showcasing products, services, offers, and how to order them. The conclusion is that customers have a high interest when viewing products offered on social media with all available information to make purchases.
机译:本研究的目的是讨论通过社交媒体的消费者购买提供的营销沟通策略。 本研究中使用的方法是审查关于营销沟通吸引买家的策略的描述性方法。 本研究的结果是促进用于增加消费者购买权益的营销沟通策略。 这项研究是通过涉及消费者在展示产品,服务,优惠以及如何通过社交媒体来促进和促进的消费者进行。 通过社交媒体提供产品信息的消费者将更加密集,在展示产品,服务,优惠以及如何订购时更加密集。 结论是,当客户在社交媒体上提供所有可用信息时,客户对客户具有很高的兴趣。

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