Thoughts on the Profit Model of Internet Finance

摘要

The development of Internet financial industry has impacted traditional financial institutions, and is gradually changing the financial market structure. However, there are many problems in the profit model of Internet financial enterprises, which deserve further study. This paper focuses on the research of profit model in the development of Internet finance industry. Combining the relevant experience in China and foreign countries, this paper puts forward measures and countermeasures to improve the profit model of Internet financial enterprises, stimulate the vitality of Internet financial market, realize the transformation of profit model of Internet financial enterprises, and promote the healthy development of Internet financial enterprises.