Research on the Integration Development of Shiyan's Cultural Industry and Tourism Industry Under the Background of Industrial Convergence

摘要

The trend of mutual integration and interactive development between the cultural industry and the tourism industry in Shiyan City has become increasingly prominent. The mutual promotion between the two has attracted more and more attention from the Shiyan municipal government, enterprises and scholars. Based on the combing and summarizing of the literature, this paper analyzes the development status of the cultural industry and tourism industry in Shiyan City and the integration status of the two, and finds out the main problems in the integration process of the two major industries in Shiyan City and provides targeted measures to promote the integration and development of the cultural industry and tourism industry in Shiyan City.