Path analysis of Wenzhou fashion city localization design in industry chain perspective

摘要

Wenzhou as the development of light industry take the upper hand in manufacturing industry with superior transportation, merchants resources, however, In the era of new smart products, the rise of human cost, environmental cost pay become the driving force for wenzhou improve development of the industry chain. In this way the fashion industry development is the valuable conclusions after years of practice, is an important force for Wenzhou second industry such as shoes, clothes industry's smoothly transformation in high-end custom transformation, high added value, is the important point of wenzhou combining tradition and fashion culture. Give full play to the design strength in the industry is the backbone in rising Wenzhou's industrial clusters competitiveness, the most important factors to cultivate support strength of the fashion industry.