With the rapid development of wireless Internet and WIFI, mobile terminals have become an important media of content publishing. Mobile publishing ushered in the great development opportunity. But there is no authoritative definition of mobile publishing. This paper firstly presented a kind mobile publishing based on Web 2.0 environment. And the paper described mobile publishing chain and the press, magazine and newspaper' functions. According to our research, content quantity and quality available to users are important factors affecting the good development. Although the press, magazine and newspaper are important content providers, they lost many rights and profits in the whole industry chain. Since mobile publishing and information technology have a close relationship, we consider that the press, magazine and newspaper actively participated in patents and patent race. The paper presented that patent race improved enterprise innovation.
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