The research of export enterprises implement the model of cross-border E-commerce strategy selection

摘要

Cross-border E-commerce is becoming an important way of Chinese foreign trade enterprises to expand the international market. This paper aims to guide foreign trade enterprises from the traditional "offline trade" to "online transactions" cross-border e-business model changes and then to help enterprises choose a reasonable cross-border E-commerce model, through different typical representative of cross-border E-commerce mode of in-depth research and comparative analysis.