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Research on competitive advantage mechanism of the mobile Internet ecosystem

机译:移动互联网生态系统竞争优势机制研究

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The industry convergence of mobile networks and the Internet produces the mobile Internet. The form of mobile Internet competition has changed, which is no longer a competition between individual enterprises, but a competition between the business ecosystems. This paper builds the competitive advantage model of mobile Internet ecosystem based on the user needs. Then we, using this model, analyze the three major mobile Internet ecosystems: terminal operators, service providers and network operators. We also believe that value innovation is the specific means to achieve system competitive advantage. At last we build a set of evaluation index system of system competitive advantage, and evaluate the three major ecosystems.
机译:移动网络和互联网的行业融合产生了移动互联网。 移动互联网比赛的形式发生了变化,这不再是个别企业之间的竞争,而是商业生态系统之间的竞争。 本文基于用户需求构建了移动互联网生态系统的竞争优势模型。 然后,我们使用此模型,分析三大移动互联网生态系统:终端运营商,服务提供商和网络运营商。 我们还认为价值创新是实现系统竞争优势的具体手段。 最后,我们建立了一套系统竞争优势的评估指标体系,评估了三个主要生态系统。

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