Analysis On The Development Countermeasures of China's Sports Television Media In The Omni Media Era

摘要

This thesis analyzes the embarrassing situation of uneven development of China's sports TV media in the omni media era, and puts forward the idea that the complementary with new media should be strengthen and local TV media should further cooperate, sports authorities should take effort to improve the quality of domestic events and some other development countermeasures to promote the development of China's sports TV media better.