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Applying Patent Analysis to Explore the Co-opetition Behavior between Two LED Manufacturers - Nichia and Osram

机译:应用专利分析探讨两个LED制造商之间的共同选定行为 - Nichia和Osram

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This study used patent analysis to explore the co-opetition behavior between the two LED manufactures, Nichia and Osram, from the two critical technological fields in the LED industry, LED components and phosphor. The results of patent analysis indicated that Nichia had advantages in the field of LED components, while Osram had advantages in the field of phosphor. Therefore, there existed cooperation opportunities for the two opponents in the LED industry, because their technological capabilities were partially complementary. Therefore, Nichia and Osram were willing to make a compromise to solve the patent litigations between them and further agreed to offer cross-licensing of patents for each other. Their strategic reactions were changed from full competition to co-opetition which is win-win for them. The results of this study can provide a valuable reference for managers not only in considering patent strategies of their companies, but also in formulating strategic plans.
机译:本研究采用专利分析来探讨两个LED制造商,欧菊和OSRAM之间的共同选定行为,来自LED行业的两个关键技术领域,LED部件和磷光体。专利分析的结果表明,利基在LED部件领域具有优势,而欧司兰在磷光体领域具有优势。因此,LED行业中两个对手存在合作机会,因为他们的技术能力部分互补。因此,Nichia和Osram愿意妥协,以解决它们之间的专利诉讼,并进一步同意为彼此提供专利的交叉许可。他们的战略反应从充分的竞争转变为共同选举,这是为他们的双赢。本研究的结果可以为管理人员提供有价值的参考,而不仅考虑其公司的专利策略,还可以为制定战略计划提供有价值的参考。

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