Pricing Indirect Behavioral Effects in a Supply Chain: From the Perspective of 'Contracts as Reference Point'

摘要

1 Introduction Effective supplier management is one of the key factors helping companies to promote operational excellence and to achieve substantial cost savings. A McKinsey study in 1993 highlighted the importance of the supplier integration and reported that some companies could reduce their manufacturing cost by 60-80 % and increase inventory turns from six to 50 a year by increasing supplier contribution [1]. Apart, integrating suppliers effectively into the internal operations would allow the companies to shorten the lead times and to improve customer satisfaction and product quality. However, having the full supplier support could not be possible without any cost, and hence, companies should be concerned about the satisfaction of their suppliers [10].