Entrepreneurs' Social Network and Entrepreneurial Optimism

摘要

Social network can not only provide entrepreneurs with resources and material support, but also psychological, emotional and other soft support, which is of great benefit to the mental health of entrepreneurs and their persistence to overcome all kinds of difficulties. In order to explore the influence of the social network on entrepreneurial optimism, we used SPSS, AMOS and other statistical analysis software to analyze the data obtained from 204 Chinese entrepreneurs. Results of the current study demonstrate a positive relationship between social network and entrepreneurial optimism. Entrepreneurial self-efficacy play a positive moderating role in the relationship. This paper has implications for the study of social networks and entrepreneurial positive emotions and puts forward some relevant suggestions.