Survey on innovative products and services of the industry

摘要

The author reconsiders the paradigm of innovation under the auspice of contrbuting value to all stakeholders in public transportation such as passengers, operators and suppliers. Innovation must support the positive driving forces to better use public transportation in comparison to other transport modes with respect to user friendliness, ecologic compliance and cost effectiveness. Any innovation must not compromise safety and reliability of the services offered by the public. On top, innovation should not only be good ideas, but supported by specific overall business cases, so that all stakeholders really get sustained benefit from such innovation (win - win situations). Some examples from recent years are given in the presentation including rationales behind. The examples are drawn from product innovation as well as from improved services which the supply industry marketed to its clients.