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Framing Effects and Accentuation of Negative Dimensions

机译:框架效应和负尺寸的突出

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Framing effects refer to the phenomenon that one makes a decision depending on the way the choice is described, under uncertainty (Tversky & Kahneman, 1981). Shafir (1993) suggested that one tended to pick the alternative that had more dimensions for the justification because one needed to justify one's decision if there was no clear basis for choice. Then, the enriched option has more chance to be both chosen and rejected than the impoverished option. In the present study, it was investigated whether framing effects would be observed with cultural difference of decision-making.
机译:框架效应是指根据所描述的方式作出决定的现象,根据不确定性(TVERSKY&Kahneman,1981)。 Shafir(1993)建议,一个人倾向于选择对理由有更多维度的替代方案,因为如果没有明确的选择基础,则需要一个决定的决定。然后,富集的选项有更多的机会才能被选中和拒绝而不是贫困的选择。在本研究中,调查了如何观察到框架效应是否以决策的文化差异观察。

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