The strategic research partnership a new business model for effective outsourcing of business research and analysis

摘要

Several critical issues are facing plastic industry executives today. Global cost pressures are leading to a wave of mega-consolidations and spin-offs, resulting in dramatic changes in the competitive environment. Companies/combinations such as Dow-Union Carbide, the proposed Shell-BASF polyolefins merger, Clariant, Celanese AG, BP Amoco and Exxon-Mobil to name a few, would have been unimaginable a few years ago.