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The Diffusion of Goods Considering Network Externalities: A System Dynamics-Based Approach

机译:考虑网络外部性的商品的扩散:基于系统动态的方法

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摘要

The diffusion of goods showing network externalities differs from that of conventional products. In particular, two effects are important: the bandwagon and the penguin effect. An incrementally refined system dynamics model helps to understand this special diffusion process better. Leverage points for the management of such products can be identified using simulation results.
机译:显示网络外部性的商品的扩散与传统产品的不同之处。特别是,两种效果很重要:带宽和企鹅效应。渐进式系统动态模型有助于了解这种特殊的扩散过程。可以使用仿真结果来识别用于管理此类产品的杠杆点。

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