Electrifying a company car fleet seems to pose a serious problem to most companies. But why is this so? This was the question we wanted to answer - and find a solution to the seemingly overwhelming problem. After being part of several RnD projects regarding electric mobility we started in 2014 with the development of a concept to electrify at least 10% of our company fleet. We already had experience with short range EVs as pool cars. So the next step was the long distance. In January 2015 the first long range capable cars were integrated in our company fleet and only six months later we reached our goal of a 10% electrified company fleet and in June 2016 about 20 EVs will be part of our fleet which means about 20% of our company cars will be EVs. To achieve this we had to redevelop the processes of our company-car-management, develop and establish values, which also considered ecological aspects, start to change the minds of the management and the employees. Another step was the development of a fair pricing model as unfortunately EVs are still more expensive the gas powered cars and there are almost no subsidies in Germany for EVs. In addition, it was very important to tackle the problem of charging and accounting of charging at home, which is a big issue in Germany. After roughly 550.000 km on the road with our EVs we now have ironed out most stumbling blocks in the processes and also got used to the challenges of using an EV in everyday life with long range journeys to customers as well as private trips. Most of the problems that seem to prevent a company to electrify at least parts of their fleet could we solve, so our approach could a good practice guide to other companies.
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