Study on the Implementation of Tourism Website Collaboration in the Promotion and Marketing of Bangka Belitung Province

摘要

In general, tourism promotion and marketing have been carried out by tourism businesses through their respective websites separately so that it may result in less than the optimal provision of information to prospective tourists, both domestic and foreign. These websites can collaborate so that they can further support increased promotion and marketing. This paper aims to examine whether the implementation of the concept of tourism website collaboration in Bangka Belitung Province can be implemented both technically, organizationally, and economically. The method used is the study of provincial tourism regulatory documents, online marketing promotion surveys, and literature studies on the stages of system development, especially on the implementation stage. The results obtained are the implementation of the provincial-level tourism website collaboration concept, technology, and operational organizations can be implemented and the business actors in the tourism sector have an opportunity to increase their services and profits.