Framework of supply chain simulation using SCOR model in newspaper industry

摘要

This paper aims to review several possible methods in measuring supply chain performance of newspaper industry. In order to formulate the method, the whole business process in newspaper supply chain needs to be mapped properly. A particular brand of newspaper industry in Indonesia has been chosen as a case study hence a simulation can be conducted. Mapping of business process in newspaper industry involving supplier, manufacturer and distributor is elaborated in this article. The study result shows that SCOR simulation is the most suitable method in measuring supply chain performance in this case. Future research possibly can be a validation test of indicators used in the newspaper industry simulation method.