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Modeling Relationship Strength in Online Social Networks

机译:在线社交网络中的关系强度建模

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Previous work analyzing social networks has mainly focused on binary friendship relations. However, in online social networks the low cost of link formation can lead to networks with heterogeneous relationship strengths (e.g., acquaintances and best friends mixed together). In this case, the binary friendship indicator provides only a coarse representation of relationship information. In this work, we develop an unsupervised model to estimate relationship strength from interaction activity (e.g., communication, tagging) and user similarity. More specifically, we formulate a link-based latent variable model, along with a coordinate ascent optimization procedure for the inference. We evaluate our approach on real-world data from Facebook and Linkedln, showing that the estimated link weights result in higher autocorrelation and lead to improved classification accuracy.
机译:以前的工作分析社交网络主要集中在二元友谊关系。然而,在线社交网络中,链接形成的低成本可以导致具有异质关系优势的网络(例如,熟人和最好的朋友混合在一起)。在这种情况下,二进制友谊指​​示器仅提供关系信息的粗略表示。在这项工作中,我们开发了一个无监督的模型来估计互动活动的关系强度(例如,通信,标记)和用户相似性。更具体地,我们制定了基于链路的潜在变量模型,以及用于推断的坐标上升优化过程。我们在Facebook和LinkedLN中评估我们对真实数据的方法,表明估计的链接权重导致更高的自相关,并导致提高分类精度。

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