Difficult choices in attracting, nurturing, and growing the subcontract assembly business in today's package proliferation explosion

摘要

What is the decision process involved in entertaining new subcontract assembly business? What are the parameters that can be used to evaluate who pays for the tooling? What is a reasonable selling price? How does the new player or small guy in the market attract enough attention to have their needs met? How does the customer decide onthe best technology solution for their product?