Big Data and Location Analytics Ⅱ: Applications, Opportunities, and Challenges

摘要

Part Ⅱ of the workshop on Big Data and Location Analytics will provide a thorough overview of location analytics solutions for Big Data. As businesses and organizations increasingly deploy powerful analytics solutions to better understand and analyze Big Data to make decisions, the location or geographic component of Big Data is often left mostly unexplored. Location Analytics solutions seamlessly integrate Geographic Information Systems (GIS) based analytical methods with enterprise BI platforms to deliver high impact analytics solutions. Such solutions provide a unified view and often real-time information about organizational assets, facilities, and resources, help to identify patterns in georeferenced data, and assist with evidence and data-driven decision-making. One such location analytics solution that is built on a leading BI platform and developed by Esri, the world's leading organization in geotechnology will be demonstrated. Use cases will be presented by an industry keynoter and value addition aspects of location analytics will be discussed in detail. While this workshop is a follow-up to Part Ⅰ of the Workshop on Big Data and Spatial Analytics, attendees with some prior knowledge of Analytics and GIS may attend this part (Ⅱ) of the workshop only. The workshop is of interest to MIS academics and practitioners and the topic is consistent with the "Blue Ocean IS Research" theme of this year's AMCIS conference.