Research on Influence Factors on Usage of Public Bicycles in Commercial Districts

摘要

The purpose of this research was to explore how commuters personal characteristics and satisfaction influence public bicycle usage in commercial districts. A questionnaire survey was carried out in Nanjing in June, 2014. Exploratory factor analysis was used to filter potential factors thereby to calibrate latent variables. Based on the statistical results, a structural equation model was constructed. Finally, conclusions indicate that public bicycle users in commercial districts are mainly young adults with high income. Moreover, four main factors including usability, convenience, service and management were determined to have significant contributions to the usage of public bicycles in commercial districts.