DIFFERENTIAL PRICING MODEL OF THE THIRD PARTY LOGISTICS BASED ON MAXIMUM PROFIT

摘要

With the market competition is getting severer and severer, more and more enterprises realize that it becomes impossible for an enterprise to grasp fast-changing market opportunities only by integrating its interior resources. As a professional logistics service provider, the third party logistics gets welcome widely. Considering the logistics service demand with uncertainties, the effect of the third party logistics is researched by use of principles of economics and a mathematical model of price optimization is built for the goal of the maximum profit of the third party logistics. Finally, a numerical study testified validity of the model.