Building Educational and Marketing Models of Diffusion in Knowledge and Opinion Transmission

摘要

Group communication and diffusion of information and opinion are important but unresearched aspect of collective intelligence. In this paper a number of hypotheses are proposed in discussed. Each hypothesis proven would be a considerable step towards creating a complete and coherent model of group communication, that could be used both in computer and human sciences. This paper also discusses some methodology that may be used by researchers to determine the hypotheses.