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The CRM-oriented Research of Enterprise Strategic Early-warning

机译:企业战略预警的CRM导向研究

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The increasingly fierce competition of modern enterprises display in a greater degree of performance for the customer and the effective realization of life-time value of the customer. In the face of inevitable crisis of the enterprises currently, this paper raises a CRM-oriented system model of Enterprise Strategic Early-warning and analyses its concept, attribute, management model and System Components. Finally, we make the simulation of the model with BP algorithm and have good results for warning.
机译:现代企业日益激烈的竞争在更大程度的绩效方面展示了客户,有效实现了客户的生命时间价值。面对目前企业不可避免的危机,本文提出了一个CRM导向的企业战略预警系统模型,分析了其概念,属性,管理模型和系统组件。最后,我们用BP算法进行模拟模型,并具有良好的警告结果。

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