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Analysis on enterprise culture differences between Chinese and American resort hotels: A case study of Hainan and Dells

机译:中国和美国度假酒店的企业文化差异分析 - 以海南和戴尔为例

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As a special combination of hotel and tourism resource consumption, resort hotel is an important component of tour resort which has huge marketing share. Taking Cactus resort hotel and Kalahari hotel as an example, this paper tries to analyze the enterprise culture differences including management mode, market positioning and establishment of enterprise culture between Chinese and American resort hotels from the prism of the enterprise culture of hotel. Some suggestions on the enterprise cultural construction of China's resort hotel are given at the end of this paper.
机译:作为酒店和旅游资源消费的特殊结合,度假酒店是旅游度假村的重要组成部分,拥有巨大的营销份额。乘坐仙人掌度假酒店和卡拉哈里酒店作为一个例子,分析了企业文化差异,包括管理模式,市场定位和企业文化的企业文化,从酒店的企业文化中的棱镜酒店。本文末尾给出了中国度假酒店企业文化建设的一些建议。

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