首页> 外文会议>International Conference on Intelligent Human-Machine Systems and Cybernetics >An Empirical Study on the Impact of Perceived Benefit, Risk and Trust on E-Payment Adoption: Comparing Quick Pay and Union Pay in China
【24h】

An Empirical Study on the Impact of Perceived Benefit, Risk and Trust on E-Payment Adoption: Comparing Quick Pay and Union Pay in China

机译:对电子付款的影响,风险和信任的影响的实证研究:快速薪酬和联盟支付在中国

获取原文

摘要

To explain the adoption of two Online payment tools (Quick Pay, Union Pay Online), we use TAM and Trust Theories to extend the Valence Framework. Then we designed a questionnaire in accordance with the proposed model. With the data collected, we have discovered that perceived benefit and trust are the key factors determining users' adoption of e-payment tools, and users pay much less attention to perceived risk. Using the validated and modified model, we explained the adoption of the mentioned two e-payment tools. Quick Pay is more popular than Union Pay because Quick Pay has better performance in ease access, usability, reputation and secure protection.
机译:要解释两个在线支付工具(快速薪酬,Union在线支付),我们使用TAM和信任理论来扩展价框架。然后我们根据所提出的模型设计了调查问卷。随着收集的数据,我们发现了感知的好处和信任是确定用户采用电子支付工具的关键因素,用户的注意力减少对感知风险。使用经过验证和修改的模型,我们解释了通过提到的两个电子支付工具。快速薪酬比工会付出更受欢迎,因为快速付费具有更好的性能,可轻松访问,可用性,声誉和安全保护。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱:kefu@zhangqiaokeyan.com

京公网安备:11010802029741号 ICP备案号:京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有
  • 客服微信

  • 服务号