Effective Deployment of Digital Technologies for Business Enterprise in Sub-Sahara Africa: Implications for Women Entrepreneurs e-readiness for internet usage in Ghana?

摘要

The positive relation between the internet e-readiness and entrepreneurial activity has been well documented in many empirical studies. We conducted an explorative study to understand the internet e-readiness of micro women entrepreneurs in Ghana. The extensive data that we collected helped us understand the issues such as what are respondents understanding of e-readiness?; what entrepreneurial activities do small women entrepreneurs used the internet for?; and what personal and cultural factors influence internet e-readiness? We conclude that in the technology driven environment, it is essential that women entrepreneurs to be internet ready.