Technology Outlook and Enterprise Impact Analysis Case Study: Future Mobile Technology and Applications

摘要

This case study describes the application of modern foresight techniques to the problem of developing a flexible enterprise Research and Development (R&D) strategy. It covers a general, grand scale collaborative technique for selecting focus areas and developing general strategy plus a more tightly focused and rigorous information organizing tool for making deep dives into the selected area. The selected area for this case study is future mobile technology and applications. The enterprise in question is a multinational corporation known for its solid research and development efforts in information technology. An example of the insight derived from our study is the scenario of the cell phone as tour guide.