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The Relationship of Innovative Culture and Entrepreneurial Climate to New Product Development Projects Success

机译:创新文化与企业化气候对新产品开发项目的成功关系

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With increasing international competition, it is important for China enterprise to invest more in new product development (NPD) projects and to develop their own innovative capabilities or more value-added edges which cannot be substituted easily by their
机译:随着国际竞争的增加,中国企业在新产品开发(NPD)项目中投资更多,并开发他们自己的创新能力或更多增值边,无法通过其替代

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