B2B: A new way out for the existing problems of agricultural products circulation in today's China

摘要

Agricultural products circulation is now closely linking rural economy with urban consumption in China, while the existing circulation system has met such urgent problems as substantive intermediate links and rather low circulation efficiency. The root of the problems lies in the breaking information flow during the circulation process as well as the limit of space and time when doing a deal in the wholesale market. However, the B2B commerce based upon the traditional wholesale market can easily overcome the above-mentioned restraining factors. At this work, after analyzing the success and shortcomings of the existent agricultural products B2B practice, the P2B2B and P2I2B pattern are presented, considering peasants'' overall benefits and the practical situation of China''s rural development. In the end, this paper demonstrates the feasibility of the patterns and outlooks the prospect of their application. This electronic document is a “live” template. The various components of your paper [title, text, heads, etc.] are already defined on the style sheet, as illustrated by the portions given in this document.