This paper presents a robust policy for optimal pricing and inventory control for perishable assets. Theproblem is ˉrst identiˉed analogous to newsvendor problem with pricing and later, an integrated pricingand inventory control policy is developed using the distribution free approach for a single commodity witha single planing period assuming no salvage value at the end of the planning period. The distribution freeapproach assumes that the demand distribution is unknown and therefore approximates the stochastic pricedependent demand into deterministic price dependent demand while knowing the simple parameters, meanand standard error of the stochastic price dependent demand. Thus, the approach establishes a good estimateon the revenue under worst possible demand situation by developing a lower bound on the revenue. The lowerbound is shown quasi-concave and thus, result in a global optimal control of the price and inventory decisionsjointly such that the lower bound estimate on the revenue is maximized. Numerical experiments demonstratethat the distribution free estimate on the revenue are near optimal.
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