The Application of the Entropy Weight Theory in Selecting Futures Brokering Companies

摘要

This article describes the basic conditions of Chinese futures brokering companies in the context of the financial crisis-affected commodity futures market, makes a comparative analysis on the traditional methods for evaluating futures brokering companies, uses the entropy weight theory to analyze the selection process of random sampling enterprises from the first 100 enterprises in the ranking of futures brokering companies by agency trading volume in 2007 by the measure of such five characterization factors as state of standardization, reliability of transactions, information analysis capability, individualized service and systematic service, and thinks that this method makes full use of various evaluating indicators for decisions, considers the interrelationship between each indicator, and is helpful for improving the accuracy and scientificity of decisions.