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Interorganizational trust in B2B relationships

机译:B2B关系中的组织间信任

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While research about trust in B2C relationships appears to be flourishing, we contend that trust in B2B relationships remains underexplored. As the first step toward the remedy of this, we conducted a review of studies in which trust in B2B relationships has been covered, albeit to varied extents. We found that, contrary to the authors' and our expectation, there appeared to be a set of common characteristics among the definitions of trust in those studies. We explored in depth five key dimensions of trust that have been discussed most frequently. They reflect the richness of the concept of trust in B2B relationships. Since, within the context of B2B, trust should not be viewed separately from technologies, we discussed the conceptualizations with which technologies may be viewed as related to trust in B2B. We found that IT has been most commonly viewed either as a tool or nominally. The time factor of trust also is discussed, followed by our conclusion on the commonalities and gaps among the current studies on trust in B2B relationships.
机译:虽然对B2C关系信任的研究似乎正在蓬勃发展,但我们认为对B2B关系的信任仍未得到充分开发。作为解决此问题的第一步,我们对研究进行了回顾,其中涵盖了对B2B关系的信任,尽管程度不同。我们发现,与作者和我们的预期相反,这些研究中的信任定义之间似乎存在一组共同的特征。我们深入探讨了信任度最高的五个主要方面。它们反映了B2B关系中信任概念的丰富性。由于在B2B的上下文中,不应将信任与技术分开看待,因此我们讨论了可以将技术视为与B2B中的信任相关的概念。我们发现,IT通常被视为工具或名义上的工具。还讨论了信任的时间因素,然后得出了关于B2B关系信任的最新研究之间的共性和差距的结论。

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