Photofinishing in the Digital Age

摘要

The photographic industry is in an inevitable transition to digital technology, driven by the widespread use of digital photography and the Internet. The revolution in digital photography will bring many benefits to consumers and change the way they capture, store, archive, share and print their images. Using these new capabilities, customers will demand a variety of products and services which are not offered today. Photofinishers will, in turn, need to meet new market demands by developing new business models and solutions. However, in order to be effective, these solutions will also need to support high volumes and scale in capacity to meet evolving production needs. This article explores the HP vision of photofinishing in the digital age. Topics include new HP solutions and how, by creating a new consumer digital experience, digital photography combined with high volume digital photofmishing will take off and create important new business opportunities.