(Inkjet) Developments in Display Graphics

摘要

Wide Format Graphics and Display GraphicsrnGraphics used in displays is usually printed on wide format substrates (i.e. from 75 cm up to even 5 m wide). Both analogue technologies (mainly screen- and offset-printing) and digital technologies (mainly inkjet printing) are used for wide format printing. We refer to the Display Graphics (DG) market as that part of the Wide Format Graphics (WFG) market that is printed by digital (mainly inkjet) technology. This DG market originated from new applications (for example short run graphics for events and superwide format graphics) that could economically be produced by inkjet technology. Further growth of the DG market will be stimulated by technology advances enabling additional new applications, but also at the expense of analogue printing.rnOur WFG and DG definitions do not include industrial printing applications such as packaging. Nevertheless, it is clear that especially printed packaging is closely related to wide format graphics used for in-store advertising. Moreover, several printer vendor companies are presently exploring possibilities of inkjet technology to address such industrial printing applications.