Big companies of the Information Technology (IT) industry have been increasingly distributing on a world scalerntheir units of software development to countries in Asia, Eastern Europe and Latin America through offshorerndevelopment centers as a strategy to increase competitiveness and reduce costs. In this context, emergingrncountries, like Brazil and its several measures focused on the development of hardware and software industry,rnhave become an attractive option to receive investments in the IT sector. This article analyzes the majorrnattracting factors for investments in Brazil by foreign companies of the IT industry and current challenges tornkeep the investments in that segment. This study is an exploratory case study based on the concrete experiencernof implementation of an offshore software development center, belonging to Dell Computer Corporation, inrnBrazil.
展开▼
