Application of Business Intelligence System of the Tobacco Business Enterprise Based on Data Warehouse

摘要

Construction of the tobacco business enterprise information system has accumulated a lot of historical data; this thesis is to build the tobacco business intelligence,analyze and research the application of data warehouse and data mining technology.According to the actual needs and business processes of establishing a data warehouse,the multi-dimensional model is set up to make multi-analysis,such as slice,dice,rotate and drill down,which are applied to analyze the marketing data from multi-dimension,support benchmarking management.Finally the tobacco business enterprise application examples are introduced.The experiments show that Business Intelligence System of the Tobacco Business Enterprise can help the business leaders and middle management department to improve the analytical ability and make the efficient decision.