Virtual Organization: Duality of Human Identities in Consciousness and Entity

摘要

Orlikowski (1996) studied organizational transformation. The approach of the study is similar to her study in the view that organizational transformation is "the ongoing practices of organizational actors, and emerges out of their (tacit and not so tacit) accommodations to and experiments with the everyday contingencies, breakdowns, exceptions, opportunities, and unintended consequences that they encounter" (Orlikowski 1996). The above statement is identical to the findings of this study in that users of the system continuously interact with the system through producing, reproducing, and transforming work practices (Giddens 1984). This study shows the social aspects of a virtual organization. Similar to Mowshowitz's (1997) depiction of a virtual organization as a computer and a social system, findings of this study complements the virtual organization as a communication tool or computer networks that increase the efficiency and effectiveness of organization performances (Mowshowitz, 1994). The proposed model provides a lens for understanding virtual organizations that is different from viewing the technological construction alone and sociological understanding of virtual organizations through structuration, providing the insights and profound developments in emerging organizations.