Embodiments of the present invention relate to a method and apparatus for providing a user-specific exercise service, and an apparatus for providing a user-customized exercise service according to an embodiment of the present invention includes a user class identification unit that identifies a user class corresponding to a user. ; an exercise data acquisition unit for acquiring the user's exercise data; and a model generator for generating a user-customized exercise model corresponding to the user based on the standard exercise model corresponding to the identified user class and the acquired exercise data of the user. According to embodiments of the present invention, it is possible to provide the most effective exercise model to the corresponding user through user recognition.
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