Smart device for promoting merchandise on shelves

摘要

The present invention relates to a smart device for promoting shelf products displayed in supermarkets, pharmacies, gas stations, DIY stores, etc. through sound, motion, light, smell, etc. when a consumer passes by the shelf. A smart device for promoting products on a shelf, comprising: a motion transmission system (T) installed in a box (1); modular universal goods gripping system 32 made of metal or plastic; an integrated electronic circuit board (35) based on a microprocessor installed in said box (1) on which control and command components are mounted; an electronically controlled magnetic lamp (24) installed outside the box (1); an electronically controlled odor dispenser (28) installed outside the box (1); an audio system (A) including a loudspeaker (34) installed inside the box (1) and an audio amplifier (37) installed on the electronic board (35); a motion sensor 29 for detecting consumers; and communication means (C) installed on the electronic board (35), commands for motion type, type and frequency of lighting, odor dispenser operation interval, operating times of the device, audio/according to consumer characteristics Bi-directionally transmit/receive customer-specific transmission of optical messages, reports on traffic to the shelf where the device is installed, and number of interactions with consumers, this information being uploaded to a web platform and sent as reports to the consumers It is characterized in that it includes the communication means (C).